Bigcommerce and Doba Help Retailers Expand Online Businesses with Improved Product Sourcing and Order Fulfillment May 5, 2015

The integration enables online retailers to immediately source and ship products from manufacturers across the U.S. to grow their online businesses

OREM, Utah - May 5, 2015 - Doba is partnering with Bigcommerce, a leading ecommerce provider, to provide access to three million products and hundreds of suppliers, enabling retailers to grow their online businesses without having to store inventory, manage shipping and logistics or handle returns. By working with Doba, retailers can operate in a dropship model, which allows them to source products from suppliers across the country who fulfill orders directly to their customers. Bigcommerce clients selling with Doba have been able to increase their monthly sales by 37 percent without scaling their operational costs.

With online sales expected to eclipse $1.6 trillion in 2015, businesses owners are looking for ways to grow their operations. Doba’s robust product catalog gives retailers the option to accelerate the growth of their online business by populating their store with products or expanding their existing catalog, source and deliver a variety of products faster, intelligently merchandise the best products at the right time, and automatically update their online stores with product information.

“With access to three million products and hundreds of suppliers across the country, business owners will be able to easily identify new products to sell and have those orders immediately fulfilled, removing the pain of handling logistics,” said Melanie Kalemba, SVP of sales and strategic business development at Bigcommerce.  “Sourcing and shipping high-quality products is one of the biggest needs for our clients looking to grow and expand their business.”

“Bigcommerce is a great partner for our network because its platform is powerful enough to handle large volumes of products and orders,” says David Niccum, VP of Product at Doba. “Our current retailers are looking forward to this integration to make product and order management easier.”

The technology integration between Bigcommerce and Doba expands product selection from trusted suppliers, while connecting those manufacturers with the online retailers who are searching for on-demand inventory. As the ecommerce industry grows internationally and supply chains demand global reach, Doba’s marketplace enables the retailer to work with domestic and international suppliers in a unified way.

The integration will address key product discovery and drop shipping challenges faced by online retailers, including:

  • Working with Multiple Suppliers - Doba makes it easy to discover products from hundreds of suppliers, and its fulfillment services team helps manage order processing, cancellations and returns.
  • Supplier Performance Risk - Doba provides a quantitative “Supplier Scorecard” for retailers to see key performance indicators on the supplier before selecting them to work with their business.
  • Product Inventory Availability - Doba provides active synchronization for inventory quantities, so retailers never list a product that is out of stock.
  • Wholesale Price Changes - the integration allows retailers to set automatically adjust product pricing in line with any wholesale cost changes.
  • Merchandizing the Best Dropship Products - Doba provides curated product lists of top-selling products that can be automatically synchronized with their store.  

The Doba App for Bigcommerce can be found in the Bigcommerce App Store and will bring supply chain automation to an online merchant’s business, giving them more time to focus on customer acquisition growth and customer experience optimization. Online merchants and retailers can find more information at

About Doba
Doba is a pioneer in the drop shipping industry since 2003, serving thousands of online retailers and wholesale suppliers across all product categories. Doba simplifies product sourcing by consolidating millions of products from a network of wholesale suppliers and manufacturers into a single B2B commerce platform. Products sold by the retailer are shipped directly to the buyer from the supplier warehouse. Doba fills the gap between wholesale suppliers and manufacturers on one end and retailers on the other end by providing them with a common platform through which to conduct business. For more information, visit the company website,

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Josh Summerhays

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