A fragrant, volumizing shampoo
Infused with Caffeine & Ginseng to stimulate the scalp & hair follicle growth
Harnesses unique Opti-PLEX™ technology to strengthen hair from the inside out for touchably soft fullness
Features FragranceFuse™ technology that infuses each strand of hair with an explosion of fragrance that lasts for 24 hours
Locks color from fading for 33 washes
Leaves hair feeling airy & instantly more voluminous all day long